Feature

Link analytics and UTM use cases

Every SimpleURL link records clicks over time, city and country, device, browser, OS and referrer. Add UTM parameters when you create a link, or use dynamic links so a single link can serve many campaigns.

14 stories · Explore short link analytics

Stories

How a YouTube creator finds out which videos actually drive clicks
Analytics & UTM Creators

How a YouTube creator finds out which videos actually drive clicks

YouTube Studio shows views, not description clicks. DeskLab gives every video its own go.desklab.tv links and found a 38K-view video out-clicking a viral one.

Kai Nakamura · go.desklab.tv Read story
How Literacy Bridge Made Donors Trust the "Give Now" Link Again
Branded domains Non-profits

How Literacy Bridge Made Donors Trust the "Give Now" Link Again

Phishing has made donors wary of unfamiliar links. See how a London charity moved appeals onto give.literacybridge.org and tracks giving by country and channel.

Tom Bradley · give.literacybridge.org Read story
How TechMeet India Proves Sponsor ROI with One Branded Link per Sponsor
Branded domains Events

How TechMeet India Proves Sponsor ROI with One Branded Link per Sponsor

Sponsors ask "what did we get?" TechMeet gives each sponsor a go.techmeet.in link and QR, then sends a post-event click report by city and day.

Aisha Patel · go.techmeet.in Read story
How CloudSync's SDR Team Swapped Generic Links for Branded Ones in Cold Outreach
Branded domains SaaS

How CloudSync's SDR Team Swapped Generic Links for Branded Ones in Cold Outreach

Generic shortener links look like spam in cold email and LinkedIn DMs. CloudSync's SDRs now share get.cloudsync.io links and see which prospects click.

Erik Lund · get.cloudsync.io Read story
One Link, Six Ad Platforms: How CloudSync Uses Dynamic Links for Clean Attribution
Analytics & UTM SaaS

One Link, Six Ad Platforms: How CloudSync Uses Dynamic Links for Clean Attribution

Instead of 60 near-duplicate links, CloudSync runs one dynamic get.cloudsync.io link with placeholders and parameter forwarding across every ad platform.

Lisa Lindqvist · get.cloudsync.io Read story
Which Channel Actually Fills Conference Seats? How TechMeet India Found Out
Analytics & UTM Events

Which Channel Actually Fills Conference Seats? How TechMeet India Found Out

WhatsApp communities, LinkedIn, email or meetups? TechMeet gave each channel its own branded registration link and compared clicks day by day.

Aisha Patel · go.techmeet.in Read story
How BrightEdge Digital Cut Monthly Client Reporting from 6 Hours to 90 Minutes
Analytics & UTM Agencies

How BrightEdge Digital Cut Monthly Client Reporting from 6 Hours to 90 Minutes

Per-client domains, consistent UTMs and city-level link analytics turned BrightEdge's monthly reports from a spreadsheet marathon into a 90-minute routine.

Priya Sharma · 12 client domains Read story
How CloudSync's Backend Creates a Personalised Onboarding Link for Every Trial User
Automation & API SaaS

How CloudSync's Backend Creates a Personalised Onboarding Link for Every Trial User

CloudSync's engineers call the SimpleURL API at signup to create a branded link per trial user, so onboarding emails and in-app nudges are trackable and on-brand.

Johan Berg & Lisa Lindqvist · get.cloudsync.io Read story
Do Branded Short Links Help SEO? How CloudSync Keeps Link Equity on Its Own Domain
Branded domains SaaS

Do Branded Short Links Help SEO? How CloudSync Keeps Link Equity on Its Own Domain

Every time someone shares a CloudSync link, the URL points at cloudsync.io's own subdomain. Here's what that does (and doesn't do) for SEO and domain authority.

Lisa Lindqvist · get.cloudsync.io Read story
How CloudSync Found an Untapped Market in Its Own Link Analytics
Analytics & UTM SaaS

How CloudSync Found an Untapped Market in Its Own Link Analytics

City-level click data showed CloudSync that Warsaw was its second-biggest source of trial clicks, a city it never targeted. Here's how they spotted it and acted.

Lisa Lindqvist · get.cloudsync.io Read story
How ThreadCraft Made Every SMS and Email Link Look Like ThreadCraft
Branded domains E-commerce

How ThreadCraft Made Every SMS and Email Link Look Like ThreadCraft

A Shopify apparel brand swapped generic shortener links for go.threadcraft.co across Klaviyo and SMS to eliminate carrier filtering and boost trust.

Marcus Chen · go.threadcraft.co Read story
How a Seattle Realtor Gives Every Listing a Link Buyers Can Actually Type
Branded domains Real estate

How a Seattle Realtor Gives Every Listing a Link Buyers Can Actually Type

David Park puts go.parkhomes.co/maple on yard signs, flyers, and Instagram, then redirects it when the home goes pending. A branded-link playbook for agents.

David Park · go.parkhomes.co Read story
How The Build Show Turned Spoken Links into Trackable Sponsor Results
Branded domains Creators

How The Build Show Turned Spoken Links into Trackable Sponsor Results

"Go to buildshow.link/ledgerpay" is easy to say and remember. See how a podcaster uses branded links in audio to prove sponsor performance.

James Okafor · buildshow.link Read story
How ThreadCraft Tracks Which Meta Ad Creatives Actually Drive Shopify Sales
Analytics & UTM E-commerce

How ThreadCraft Tracks Which Meta Ad Creatives Actually Drive Shopify Sales

Four ad creatives, one drop. ThreadCraft builds consistent UTM links on go.threadcraft.co to compare video vs flatlay vs UGC in SimpleURL and Shopify.

Marcus Chen · go.threadcraft.co Read story

Who uses link analytics and UTMs, and how

The most common workflows, with links to the full story where we've written one.

SaaS: find a new market by city

City-level data shows where interest is growing.

E-commerce: compare ad creatives with UTMs

Filter clicks by campaign to find the winning creative.

Events: attribute registrations by channel

Compare promo links by source and campaign.

Agencies: monthly client reports

Turn link data into a report per client.

Creators: clicks per YouTube video

Give each video its own links and UTM campaign to see which uploads drive clicks.

All use cases

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