Industry

How e-commerce and D2C brands use SimpleURL

Online stores send customers links through email, SMS, ads and even the box the product ships in. Each touchpoint has to look trustworthy and be measurable, and a QR code printed on a hang tag can't go stale when the product page changes.

4 stories · SimpleURL for retail

Stories

How ThreadCraft Auto-Creates a Branded Link and QR Code for Every New Shopify SKU
Automation & API E-commerce

How ThreadCraft Auto-Creates a Branded Link and QR Code for Every New Shopify SKU

New Shopify product → Zapier → SimpleURL. ThreadCraft gets a go.threadcraft.co link and QR code for each SKU automatically, ready for tags, ads and SMS.

Marcus Chen · go.threadcraft.co Read story
How ThreadCraft Made Every SMS and Email Link Look Like ThreadCraft
Branded domains E-commerce

How ThreadCraft Made Every SMS and Email Link Look Like ThreadCraft

A Shopify apparel brand swapped generic shortener links for go.threadcraft.co across Klaviyo and SMS to eliminate carrier filtering and boost trust.

Marcus Chen · go.threadcraft.co Read story
How ThreadCraft Turned Every Hang Tag and Shipping Box into a Trackable Link
QR codes E-commerce

How ThreadCraft Turned Every Hang Tag and Shipping Box into a Trackable Link

A sustainable apparel brand prints branded QR codes on tags and boxes for care guides, repairs and reorders, then changes destinations without reprinting.

Marcus Chen · go.threadcraft.co Read story
How ThreadCraft Tracks Which Meta Ad Creatives Actually Drive Shopify Sales
Analytics & UTM E-commerce

How ThreadCraft Tracks Which Meta Ad Creatives Actually Drive Shopify Sales

Four ad creatives, one drop. ThreadCraft builds consistent UTM links on go.threadcraft.co to compare video vs flatlay vs UGC in SimpleURL and Shopify.

Marcus Chen · go.threadcraft.co Read story

What e-commerce brands use SimpleURL for

The most common workflows, with links to the full story where we've written one.

Branded links in SMS and email

Replace generic short links with links on your own domain, so customers recognise the sender before they tap.

QR codes on hang tags and packaging

Print a dynamic QR code once, then change where it points whenever the campaign or product page changes.

UTM tracking for every ad creative

Add UTM parameters when you create a link and filter analytics by campaign to see which creative drove the clicks.

Auto-create links for new products

Use the SimpleURL Zapier actions to create branded short links and QR codes as soon as a product goes live.

All use cases

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